If this page is useful, please click the “+1” button I’ve been recruiting some SEOs recently. One of my differentiator questions for the phone interview, has been to ask candidates if they know what “Keyword Density” is, and whether it is important to search engines. The most common answer that people give to the question […]
If this page is useful, please click the “+1” button I look forward to phone calls from companies with an organic ranking problem. Sometimes these companies have a strange set of conditions that would be impossible to ask a client to reproduce, because it would damage traffic to their site. However, fixing existing problems can
If this page is useful, please click the “+1” button I’ve started another burst of postings about web server log file analysis and what it tells search engine optimisers about search engine spiders. Web spider behaviour often lies behind issues that I find on other blogs. For example, Dave Naylor has a couple of recent
I’m going to take issue with Rand Fishkin of SEOmoz. I think his most recent White Board Friday video is just plain wrong. Normally, I have a lot of respect for what SEOmoz does, but I think the advice and implications are not just wrong, but dangerously wrong. How Does Google Rank Results I don’t know all
If this page is useful, please click the “+1” button AFAICS, the best way to administer IIS for SEO purposes, seems to be to run screaming from the room and hide under a desk until you are allowed to use Apache. So many of the default behaviours create difficulties for users or SEO. Yes, I’ve
If this page is useful, please click the “+1” button Since I did the research for my last description of Google’s GeoTargeting in AdWords, things have changed. Searches that used to yield only nationally targeted adverts are now getting adverts that are targeted to city level. Advertising to mobile phones has been promoted hard by Google
If this page is useful, please click the “+1” button Note: A short updated article about Google AdWords Geotargeting in 2008 is now available. Changing the geotarget can change your paid search performance quite markedly. However, commentators, and even Google, publish some wildly inaccurate information. I’ve read a few strange myths about geotargeting, in various forums. I’ve
If this page is useful, please click the “+1” button Published on July 16th, 2007 by Jeremy ChatfieldA tardy response to Matt Cutts posting and Shuman Ghosemajumder‘s joining in the debate… I don’t see some important stuff in Google’s approach to this issue. Maybe I’m selectively vision impaired. Or maybe I read too many other reports about naughtiness on the
If this page is useful, please click the “+1” button If you use Google AdWords, and you have online activity that you want visitors to do, then AdWords Conversion Tracking is probably what you want. Before you leap in to gleefully use it, you need to know what works and what doesn’t… Here’s an outline